Tag: social media

Short History of How Social Media Started

Short History of How Social Media Started

Tech
Photo credit - El Commercio Peru The social media era began in the late 1990s to early 2000s, with the technology budding as early as the 1970s. We want to take a step back in time and explore the fascinating history of social media, from its early beginnings to the present day. Buckle up and let's dive in 1969: The ARPANET was launched by the United States Department of Defense, allowing scientists at four interconnected universities to share software, hardware and other data. 1970: The PLATO system, developed by the University of Illinois, had many features of an early social media network, but was largely used in academia. 1987: The National Science Foundation launched a more robust, nationwide digital network known as the NSFNET. 1997: The first true social medi...
Social Media 101 – For Beginners

Social Media 101 – For Beginners

Content Creation, LifeStyle, Social Media
Photo credit - Shutterstock Hey there, welcome to Social Media 101, this complete guide is in bullet points. To help you easily navigate the world of social media! Whether you're a beginner or just looking to brush up on your skills, this guide will cover the basics of social media to get you started to becoming successfull with social media. Let's dive in! WHAT IS SOCIAL MEDIA? Social media is defined as an online platforms where users create and share content, connect with others, and interact with brands. It's a powerful tool for building relationships, sharing ideas, and growing your online presence. Social media platforms include social networking sites, visual content platforms, microblogging platforms, and professional networking sites. There are other t...
21 Social Media Best Practices

21 Social Media Best Practices

Content Creation, LifeStyle, Social Media
Image credit - Business Ahead Social media has become an integral part of our daily lives, and businesses. With the ever-changing algorithms and evolving user behavior, it's crucial to stay up-to-date with the latest social media best practices. Here are 21 tips to help you maximize your use of social media. Choose the Right Platforms Select platforms that align with your target audience and goals.Consider the unique features and user demographics of each platform.Don't spread yourself too thin – focus on a few platforms that work best for you. Define Your Target Audience Identify your ideal customer and create buyer personas to guide your content strategy.Understand their pain points, interests, and behaviors to create engaging content. Set Clear Goals and ...
Top 5 Social Media Mistakes to Avoid.

Top 5 Social Media Mistakes to Avoid.

Social Media
Here are 5 social media mistakes to avoid: Overposting: Flooding followers' feeds with too much content can lead to fatigue and unfollows. Ignoring audience engagement: Not responding to comments, messages, and reviews can lead to a loss of followers and a damaged reputation. Not having a clear strategy: Posting content randomly without a clear goal or target audience can lead to low engagement and a wasted effort. Being too promotional: Only posting sales pitches and not providing value can lead to a loss of credibility and followers. Not monitoring analytics: Not tracking performance can lead to missed opportunities and a lack of understanding of what works and what doesn't. Conclusion: Avoiding these common social media mistakes can help businesses and creators ...